Based in Belgium · Working with US companies
Your European marketing partner
for entering the EU market.
You have traction in the US. Europe looks like the obvious next market, until you run into 27 countries, four languages in one region, GDPR, and buyers who do not respond to US-style funnels.
I am Kjell De Meester, based in Antwerp, Belgium. I build and run the European side of your marketing: localized websites, local demand generation, compliant tracking and clear reporting. One partner, no agency layers, no separate vendors per country.
- 10
- years in marketing
- 44
- companies helped since 2021
- EU
- time zone, EU entity, GDPR by default
Brands and projects I have worked on
Where it goes wrong
Why US companies stall in Europe
Europe is not one market
Belgium alone has Dutch, French and English buyers. What converts in Germany rarely converts in Spain. Running one English campaign across the EU burns budget and teaches you nothing.
GDPR is not optional
Consent banners, lawful basis, data transfers, cookie-less measurement. Getting this wrong stops your ads, breaks your tracking, and puts your brand at risk with European buyers.
Different channels, different intent
Search behaviour, LinkedIn norms, review platforms and even payment expectations differ. Copy that reads as confident in the US often reads as pushy here.
No local credibility
European SMEs check for a local address, local phone number, local language and local references before they fill in a form. A .com with US pricing rarely clears that bar.
Services
What I do for you
EU market-entry advice
Which countries first, which segments, which channels, what to price in euros. A short assessment with a plan you can actually execute, not a 60-page deck.
Localized websites and landing pages
A European version of your site or dedicated landing pages per market: local language, local proof, EU-ready forms, fast and search-ready. Built and shipped by me.
Lead generation and advertising
Google Ads, Meta, LinkedIn and SEO set up per market, with the messaging rewritten for local buyers. Certified in Google and Meta, tested on European budgets.
Automation, tracking and reporting
GDPR-compliant GA4 and Tag Manager with Consent Mode v2, CRM follow-up, email flows, and one monthly report your US team can read without translation.
Why a local partner
Why work with a European partner instead of a US agency
Approach
How we start
1. Assessment
One call plus a review of your current site, tracking and target markets. You get a written view on where the realistic first European market is and what it takes.
2. Launch
We build the first localized entry point: site or landing page, compliant tracking, one or two channels live. Typically four to eight weeks.
3. Scale
We read the data, fix what underperforms, then add the next language or country. Monthly reporting, no annual lock-in.
Companies I have worked with
"One partner who understands both the marketing and the technical side. Things get decided and shipped in the same week."
— Jens Van Rompay — Restau'Jean
FAQ
Frequently asked questions
Contact
Tell me about your European plans
Short form, real reply. I answer personally within one business day.
Prefer a quick message? Chat on WhatsApp
Book an intro call
Pick a 30 minute slot. Times are shown in your own time zone. You get a calendar invite with a Google Meet link once I confirm.
Prefer to send a message first?
Thinking about Europe this year?
Send a short note about your product and target market. If Europe is not the right move yet, I will tell you that too.
Book an intro call